You will learn:
How Large Language Models could work for eCommerce
The impact on the customer experience
The possible downsides to using LLMs
What’s a better experience for a customer? Sending them a link to a help article which may answer their question, or summarising and answering the question there and then?
At DigitalGenius, we think answering questions is better, so we’ve embraced generative AI to help retailers to answer pre-purchase questions instantaneously.
And we’re delighted to be joined by Thomas Staudte, Head of Customer Engagement at air up® to discuss how they are using generative AI to create a natural dialogue and to generate “wow moments” with customers.
In the webinar, we show you how you can train an AI chatbot with help articles, FAQs, product descriptions, and technical information to answer customer questions in a concise and personalised way.